Episode 564: Brand: Is it Personality or Value Proposition? – Lisa Aihara
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Episode 564: Brand: Is it Personality or Value Proposition? – Lisa Aihara

Surprisingly, having an affinity for Sesame Street can be a great way to market your business. But it’s all up to how you can turn that interest, or any part of your brand personality, into value for your clients!

In episode 564 of The Bokeh Podcast, we have our amazing returning guest, Lisa Aihara, join us to talk about branding and how to find a balance between presenting personality and value proposition. Tune in for advice on defining both your personality and value in your brand and how to effectively market your brand to potential clients through your website. 

Episode 563: How I Photograph a Wedding Story – Tom Russo
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Episode 563: How I Photograph a Wedding Story – Tom Russo

You could always photograph a wedding just to document it, but where’s the fun in that? A picture is worth a thousand words, so why not create a beautiful story! 

In episode 563 of The Bokeh Podcast, Tom Russo shares the importance of details when photographing a wedding story and how the moments around the typical wedding shot list are just as vital and cherishable to storytelling as the main event! Tune in to hear great advice on how to plan and what to consider when photographing a wedding story. 

Episode 562: A Simpler Approach to Senior Photography – Mary Vance
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Episode 562: A Simpler Approach to Senior Photography – Mary Vance

There are very few people that fall into the 1% of modeling perfection, so why in the world would we expect that of teenagers who are still learning and growing? 

In episode 562 of the Bokeh Podcast, Mary Vance explains how she photographs “the other 99%” of seniors with a focus on inclusivity and authenticity. Tune in to hear great advice on how to simplify your approach to senior photography and tips on how to successfully engage with teenagers to simple ways on how to pose seniors during their session. 

Episode 561: How to Build A Brand Through Connection – Kelsey Kurtis
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Episode 561: How to Build A Brand Through Connection – Kelsey Kurtis

From the extreme of over-sharing on social media to hiding behind color schemes and logos, it’s important to learn how to find a sense of branding balance for yourself and successfully build a connection with your clients!

In episode 561 of the Bokeh Podcast, Kelsey Kurtis gives fantastic insight on how to build a brand through connection in a thoughtful and balanced way! Listen in to hear more great advice and learn even more in-depth information from her book “The Connection Method”.