Episode 558: How to Make More Money by Refining Your Brand – Taylor Fisher
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Episode 558: How to Make More Money by Refining Your Brand – Taylor Fisher

Want to know how to find the right target market for your brand? The first step is to call your mom! (She’s probably waiting for you to call anyway.)

On Episode 558, we’re so happy to have our returning guest, Taylor Fisher, on to talk about how refining your brand cannot only make you more money but also create loyalty with your clients. Listen in to hear some great tips and advice on how to strategically refine your brand through finding your target audience to create an unforgettable brand experience.

Episode 550: How to Infuse Your Personality in Your Brand – Lisa Aihara
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Episode 550: How to Infuse Your Personality in Your Brand – Lisa Aihara

Do you feel that your brand conveys the appropriate message about who you are and what your business offers to potential customers? If not, maybe it is time to rebrand!

Lisa Aihara joins us for episode 550 of The Bokeh Podcast to share insight into why intentionality in branding is so important, and why your brand isn’t simply pretty colors and photos on your website.  Listen in to hear the building blocks of brand design, as well as how you can create a balance of infusing your personality into your brand while keeping the practicality of a clear value proposition.

Episode 544: Brand Position Consultations: Where Are They Now? – Whitney Smith
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Episode 544: Brand Position Consultations: Where Are They Now? – Whitney Smith

heir episodes? Did they make changes to their brand position statement, website, or marketing efforts that resulted in growth for their business?

You’re in luck! Our new series, “Where Are They Now?” welcomes back some of our former Brand Position Consultation guests so that we can check in to hear all of the details! In episode 544 of The Bokeh Podcast, Whitney Smith is back to share how the changes she made helped to triple her revenue for her part-time photography business! 

Episode 534: Brand Position Consultation – Chris Jones
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Episode 534: Brand Position Consultation – Chris Jones

Time flies.  Before you know it, you are several years into your photography business and realize that you haven’t quite nailed down exactly what your business focuses on or how to clearly convey to your client base what you offer them. It’s never too late to refine your brand position or even create something completely new!

In episode 534 of the Bokeh Podcast,  Chris Jones chats with Nathan about how to dial in the messaging for his brand in order to reach the ideal client for his headshot and commercial photography business. Listen in to hear the recommendations and ideas that will help him stand out from his competition!