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  • Brand Position - Petronella
    Branding | Podcast

    Episode 31: Creating a Clear Brand Position – Petronella Lugemwa

    Knowing who your clients are is half the job of marketing, and part of attracting that client is establishing a clear brand position. In today’s Bokeh podcast episode, Petronella Lugemwa recounts her fascinating journey from Uganda, to getting an MBA, to becoming a wedding photographer, and shares how her unique story enabled her to clearly establish her brand position as a photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app or add to your playlist on Stitcher. Show Notes A Childhood That Spanned the Globe [01:18]From…

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  • small market
    Branding | Marketing | Podcast

    Episode 23: Building a Business in a Small Market – John and Lindsey Bamber

    What does it take to build a high-end wedding photography business in a small market? John and Lindsey Bamber share their key to building a thriving business in Southeast Tennessee, while still prioritizing connection with each other and their two children! You can also subscribe to the Bokeh podcast on the Apple podcast app by clicking here!

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  • attracting the right clients
    Branding | Client Experience | Podcast

    Episode 8: Attracting the Right Clients – Lacey Oltman

    Welcome to Bokeh, the podcast! Today we get to connect with Lacey Oltman, a destination wedding photographer from San Diego. Lacey has only been a professional photographer for 3 years, but already displays the wisdom of a seasoned pro. She shares a refreshing perspective on how to attract the right clients to your business, while also communicating a passion for prioritizing her family that is just infectious (I almost broke down, reading a blog post she wrote to her husband). You can see Lacey’s work at laceyo.photography, or find her on Instagram at laceyophotography. You can…

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  • photography brand
    Branding | Podcast

    Episode 7: Building a Photography Brand – Chad DiBlasio

    Welcome to Bokeh, the podcast! Meet Chad DiBlasio, a talented wedding photographer from just outside Columbus, Ohio. Chad and I dive into conversation about building a photography brand, and learning how to naturally motivate your clients to talk about you. You can learn more about Chad and get a glimpse of his photography at diblasiophoto.com. You can also subscribe on the Apple podcast app by clicking here!

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