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Episode 546: Generate Passive Income Through Stock Photography – Aubrey Westlund

Are you looking for an additional stream of income in your photography business? And even better, one that doesn’t require a lot of extra time?

Aubrey Westlund joins us for episode 546 of The Bokeh Photography Podcast to share how stock photography not only supplements her photography business with a consistent revenue stream, but also provided the main source of income during the pandemic! Listen in as she explains the significance of the genre in our current market, and the steps to take to add this specialty to your bag of tricks!

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.


Show Notes

Brand Position (4:35)

Creating a great customer experience (6:07)

Technique for time management (10:45)

Outsourcing/Delegation (14:32)

Book Recommendation (15:48)
The Artist’s Way by Julia Cameron
Profit First by Mike MichalowiczThe
Pumpkin Plan by Mike Michalowicz
https://www.bokehbookshelf.com

Favorite Piece of Gear (18:50)
Pentax 645

What brought Aubrey to stock photography? (21:25)

How do contracts have to change when selling stock photography? (24:14)

Is stock photography a viable business? (26:19)

Should photographers start with royalty-free stock photo sites? (29:17)

What questions should photographers ask when considering entering the stock photography arena? (30:51)
1. Is the stock agency you’re looking to work with a good fit for you and your goals?
2. What is going to motivate you to create enough images for your portfolio?

Steps photographers should take to enter the stock photography genre (35:00)
1. Choose the right agency
2. Upload anything that you can (high volume)
3. Understand the guidelines of the agency
4. Pay attention to what is selling and use that data to bulk up your portfolio
5. Stay consistent in shooting and uploading

Links:
https://www.charitywater.org
https://instagram.com/aubreywestlund
https://www.aubreywestlund.com
https://www.offset.com
https://www.photocase.com
Aubrey’s little black book of stock photo agencies:
https://www.aubreywestlund.com/lbb