| |

Episode 637: Marketing as an Introvert – Caitlin Wilcox

Putting ourselves out there as introverts in an effort to build a personal photography brand can feel a bit overwhelming! How can we step beyond that discomfort and build the business that we want? Join us for a conversation with photographer Caitlin Wilcox to learn how!

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Show Notes

Introduction of Caitlin (1:00)

What important principle enables Caitlin to manage your time effectively in order to maximize freedom and flexibility as an entrepreneur (2:57)

Caitlin’s definition of “introversion” (9:38)

What Caitlin feels is behind her introversion (10:59)

What Caitlin has felt was most challenging about marketing her business as an introvert (20:47)

Four specific ways that introverted photographers can step beyond the label and still put themselves out there on social media, on their website, during in-person meetings, or when photographing sessions or events for the sake of their brand (23:42)

Three specific ways that photographers can promote their business that feels more comfortable in light of being an introvert (37:09)

The education Caitlin offers to photographers (53:23)


The Bokeh Podcast is produced by https://www.photographersedit.com

Caitlin’s website – https://www.caitlinwilcoxphotography.com

Caitlin’s Instagram – https://www.instagram.com/caitlinwilcoxphotography

FREEBIE – Five Personal Content Ideas for When Your Social Battery is Low – https://caitlinwilcoxphotography.com/personal-content-freebie

FREEBIE – Five Questions to Ask on Your Next Inquiry Call – http://caitlinwilcoxphotography.com/bookmore