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Episode 324: A Different Way to Think About Album Sales – Raquita Henderson

Have you been waiting to incorporate album sales into your business, because you’re uncomfortable with selling?

In episode 324 of the Bokeh Podcast, Raquita Henderson shows us a different way to look at and approach album sales, by offering them as more than just a product. Listen in as she shares how albums become a part of her couples’ marriages, a conversation piece for family gatherings, and a peace offering during heated discussions.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Show Notes

Brand Position: A photographer who values printing photographs. (12:03)

Advice for Photographers: People don’t know what they want. (16:17)

Technique for Time: Be honest with those you’re close to about your availability and utilize systems. (22:46)

Book Recommendations: (29:35)
Start With Why by Simon Sinek – bit.ly/bp-startwithwhy
Building a Storybrand by Donald Miller – bit.ly/bp-storybrand
How the World Sees You by Sally Hogshead- bit.ly/bp-howtheworldseesyou
Unconditional Parenting by Alfie Kohn – bit.ly/bp-unconditionalparenting

The Gear Bag: Quarterback Playbook – bit.ly/bp-quarterbackplaybook (31:46)

Wedding Albums Save Marriages (35:23)

Approaching the Print Process: (44:28)
1. Take the time to design the album in person.
2. Believe in the process and prints.

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