Episode 486: How to Be Consistent on Social Media – Maranda Joiner

How to Be Consistent on Social Media

Posting multiple times a day. Liking and commenting on as many posts as possible each day. Responding to DMs within an hour…welcome to social media burnout.

Consistency and frequency are not synonyms when it comes to presence on social media! Take the advice given by Maranda Joiner in episode 486 of the Bokeh Podcast, and start paying attention to the data that your audience is giving you! Listen in as she shares strategies for being intentional and consistent when planning and showing up on Social Media.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

How can we have more clarity when talking with potential clients? (5:10)

Maranda’s Brand Position (12:04)

Maranda’s book:
A Lot Alike: What Every Entrepreneur Should Know About Branding and Purpose

Should we be spending a lot of time on Social Media if we aren’t getting engagement? (17:20)
Questions to ask yourself:
1. Are you using the language of the platform to speak to that audience?
2. Is your messaging what your audience really wants to hear?
3. Is there intention in everything you do on Social Media?

How often should we post to Social Media in order to be “consistent”? (27:16)

Intentionality when posting to Social Media (32:34)

Strategies for engaging and responding on Social Media (35:50)

How can we avoid burnout with Social Media? (48:14)
1. Planning
2. Include variety
2. Outsource if needed

Links:
marandajoiner.com
instagram.com/marandajoiner
facebook.com/marandajoiner
Maranda’s previous Bokeh Podcast episode

Episode 476: Social Media Engagement That Works – Kristen Schurr

Social Media Engagement That Works

You’re invited to @kschurrphoto’s Instagram party!  Don’t be late – you may miss key ideas for growing your business!

Join Kristen for episode 476 of The Bokeh Podcast, as she shares her approach to using Instagram in an authentic way – and has over 16K followers as a result! Listen in to hear how she built a full time photography business in less than a year, largely on the foundation of true engagement on social media.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Brand Position:  (1:21)
Specializing in capturing how you live, love or work out west

Creating a Great Customer Experience:  (8:17)

Technique for Time: (12:00)
Don’t be afraid to say no!

Book Recommendation: (17:16)
Dotcom Secrets by Russell Brunson

Motivation for using Instagram more strategically: (24:47)

Kristen’s approach to using Instagram: (32:44)
1. Be authentic vs. oversharing – treat Instagram like a party!
2. Build Trust
3. Engage others as you would want to be engaged

Links:
Instagram.com/kschurrphoto
fb.com/kschurrphoto
kschurrphoto.com
Preview App

Episode 462: How to Use Clubhouse – Devin Robinson

clubhouse

Whether you’ve been lurking in Clubhouse rooms for a while or just hesitant to download the app, there is an opportunity to learn and grow on this trending social media platform.

In episode 462 of the Bokeh Podcast, Devin Robinson joins us to discuss the pros and cons of Clubhouse, along with how to use it in your business. Listen in as he shares what his experience has been on the app over the last two months!

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Integrity in Business (4:47)

What is Clubhouse? (12:39)

Managing Time Around Clubhouse (29:14)

Selecting Educators in Your Room & Good Moderation (34:16)

Long Game in Clubhouse (41:20)
1. Resources & Sales
2. Vendor Relationships

Hope for Photographers on Clubhouse (45:34)
Find the right group of people to hang out with

Searchable Bios on Clubhouse (47:44)

Grab Your .club Domain (49:25)

Links
Weddingtips.club
Clubhouse: @devinrobinson
Instagram.com/anchorandveil
Parks & Rec

Episode 413: Content Creation for Your Pinterest Strategy – Kristen Krehbiel

pinterest strategy

Does your Pinterest content planning lack strategy and organization?

In episode 413 of the Bokeh Podcast, Kristen Krehbiel joins us to share her process to creating and planning content that has led to 1.4 million monthly viewers on Pinterest. Listen in as she highlights the tools, analytics, and trends you should be considering when creating content for Pinterest!

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer and Miilu: The Simplest Way to Create and Manage Timelines and Shot Lists for the Events You’re Photographing.  You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Brand Position: In the beginning phases of this process. (2:14)

Client Experience: Communication, Understanding Needs & Being Kind (11:17)

Delegating/Outsourcing: Taxes, Branding, and Web Design (14:49)

Inspiration: Nature, Floral Arrangements, and Mid-Century Modern Design (19:24)

bokehbookshelf.com

Content Recommendations: (24:07)
Podcasts and Online Courses
darcybenincosa.com
Tailwind Pinterest Content – tailwindapp.com
jameswedmoretraining.com

Pinterest Reach: 1.4 Million

Website Analytics: 95% of social network traffic is from Pinterest

trends.pinterest.com

Using Trends to Write Blog Content (36:39)

Kristen’s Pinterest Schedule/Commitment (42:22)

Using Tailwind (43:38)

Tailwind Tribes (44:35)

Pinterest & Tailwind Analytics (48:13)

Pinterest Tips (51:11)
1. Emphasis on fresh content.
2. Pin to the most relevant board first.
3. Repin and share to other boards.
4. Review insights/notification and follow your those who are pinning for wedding planning.
5. Pin vertical images.

Links
Kristenkayphotography.com
instagram.com/Kristenkayphotography
pinterest.com/Kristenkayphotograph
facebook.com/Kristenkayphotography
tailwindapp.com
Feedly.com
dezeen.com
Shares Davenport’s Episode – bokehpodcast.com/270
analytics.google.com
semrush.com