Episode 323: Workflow Wednesday: Managing Timelines and Shot Lists with Miilu – Nathan, Haylee, Heather, & Rich

Managing Timelines & Shot Lists

Do your wedding days ever feel chaotic or unorganized, even after spending time connecting with clients and vendors during the planning process?

In episode 323 of the Bokeh Podcast, we’re introducing you to Miilu—the app that provides the simplest solution for event planning, coordinating, and scheduling. You can now collaborate with all vendors with ease using Miilu to create day-of timelines, shot lists, and more!

The audio from Workflow Wednesday episodes is from our weekly Facebook Live videos. Tune in live on Wednesdays at 2:00PM EST, at facebook.com/photogsedit.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Connect:
richsmithphotography.net
@richsmithphoto
@heathersmithrsp
@nathanholritz
@hayleegaffin
photographersedit.com
@photogsedit
bokehpodcast.com
@bokehpodcast

Watch the Facebook Live Video Here:

Links:
Miilu.com
John Wick Video – bit.ly/vp-johnwick

Episode 322: Building Facebook Ads that Book – Kendra Lynece

facebook ads

Have you thought through every detail when it comes to running a successful Facebook advertising campaign for your photography business?

In episode 322 of the Bokeh Podcast, Kendra Lynece walks us through her step-by-step guide to creating great Facebook ads. Listen in as she shares about the importance of your targeting, ad content, landing pages, and email sequences to better convert your audience into paying customers.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Brand Position: The fun and romantic wedding photographer. (4:13)

Advice for Photographers: Don’t be afraid to invest in your business. (11:02)

Time Technique: There is no such thing as balance and accept it. To combat, she gets up at 5:00AM and makes time to meditate. (13:10)

Book Recommendation: (19:32)
You are a Badass by Jen Sincero

The Gear Bag: Vegan Protein Bars or Larabars (20:49)

The Importance of Brand Position in Your Facebook Ads (25:08)

Setting Up Your Facebook Ads: (26:08)
Start with your intention
Write out your email sequence emails
Create a landing page to drive them that.
Build your audience.
Build your ad.

Email Sequence for Lead Generation: (32:50)
An email that includes a wedding guide
A friendly reminder
An additional reminder
A final reminder

Building Your Landing Pages (36:19)
Example: kendralynece.com/in-home-lifestyle-session-special

Building Your Audience (39:47)
Audience Insights
Interests that match your ideal clients

Potential Interests: The Knot, Wedding Wire, Hayley Paige

Freebie: kendralenyce.com/ads

Links
kendralynece.com
instagram.com/KENDRALYNECE
kendralynece.com/ads
chipdizard.com
thephotocookout.com
Chip’s Episode – bit.ly/bp-226

Episode 321: Laying a Foundation for a Healthy Business – Jamie Findlay

Healthy Business

Have you considered how much time you’re wasting on unnecessary work in your photography business?

In episode 321 of the Bokeh Podcast, Jamie Findlay shares how facing burnout prompted her to re-evaluate her daily workflow and reset her priorities. Listen in as she shares how the changes she made in her routine, along with her advice for creating a healthy foundation for business.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Brand Position: Evolve is a community based company focused on education.

Advice for Photographers: You don’t have to stand on your island and die alone. (8:16)

Book Recommendations: (12:39)
The Science of Getting Rich – bit.ly/bp-sciencegettingrich
tonyrobbins.com
sethgodin.com
Big Magic by Elizabeth Gilbert – bit.ly/bp-bigmagic
How to Win Friends & Influence People – bit.ly/bp-winfriends

The Gear Bag: Digestive Enzymes (14:57)

Additional Health Resources:
(14:57)
The Inventor
Wellness FX – wellnessfx.com

The Importance of Laying a Foundation (22:00)

Systems & Art in Business (23:52)

Jamie’s Experience with Burnout (24:54)

What Drives Jamie (27:49)

Determining Priorities (30:46)

Workflow Changes to Avoid Burnout: (34:12)
Block out time to take care of you.
Automate and build out the work you do on a consistent basis.
Create a monthly calendar to plan out your work.

Advice for Laying a Foundation: Don’t overthink it and make it simple. (45:50)

Links:
jamiefindlayphotography.com
instagram.com/jamiefindlayphotography
instagram.com/thelandlockedmermaid
evolveworkshops.org
instagram.com/evolveworkshops
Honeybook – share.honeybook.com/jamiefindlay

Episode 320: Key Elements of an Outstanding Brand – Folasayo & Ndidi Ayoola

outstanding brand

Have you considered what message your brand tells potential customers?

In episode 320 of the Bokeh Podcast, Folasayo and Ndidi Ayoola of Oda Creative share the importance of developing a professional brand and the elements that impact the visuals. Listen in as they share the 5 mistakes they see brands making in developing their brand identity.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Balanced Relationships

Folasayo on Communication: (6:13)
Listening 80% of the Time
Clarify 10% of the Time
Speak 10% of the Time

Brand Position: Design studio that specializes in creative, out of the box designs to help clients stand out; living where art intersects with science. (11:01)

Advice for Photographers: (19:15)
Dream big and plan small.
Understand why you’re in business in the first place.

Technique for Time: (23:53)
Time blocking for business.
Spend time together doing the things they enjoy.

Book Recommendation: (29:13)
The Art of Strategy – bit.ly/bp-artofstrategy
Rich Dad, Poor Dad – bit.ly/bp-richdad-poordad

Where Amateur Artwork Falls Short: (35:14)
1. Color
2. Typography
3. Complexity
4. Name
5. Avoid Raster Images

Knowing or Not Knowing What You Want (48:21)

Links:
odacreative.com
instagram.com/odacreative
The E-myth Revisited