Episode 83: How to Specialize in Photographing Elopements – Cherry Thomas

elopements

Are you looking to specialize in a very targeted niche, with no idea of how to market it?

In episode 83, photographer Cherry Thomas shares the one move she made that allowed her to turn her dream of photographing local elopements into a reality. Listen in as Cherry explains how a single blog post changed her career and the steps she took to make her specialized niche a success.

The Bokeh podcast is brought to you by Photographer’s Edit: Custom Post-Production for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, add to your playlist on Stitcher, or listen on Overcast.

About Cherry: Cherry is a Santa Barbara based photographer, specializing in elopements at the Santa Barbara Courthouse. When she’s not capturing the love of a special elopement, you can find her with her husband enjoying Star Trek, Star Wars, and Lord of the Rings.

Cherry’s Aha Moment: When she realized that she no longer wanted to convince someone to hire her through what seemed like an interview, she decided to stop listing out her “qualifications,” change her credentials to things about her, and be herself. Soon after, she began booking clients with similar interests as her or just because they felt like they knew her.

How Cherry Books Elopements in Santa Barbara: She created a page that explained step-by-step how to elope at the local Santa Barbara courthouse. This allowed for her to be found by couples coming in from out of town. Through the resources she provided, the couples immediately wanted to book her.

Photographers Mentioned in This Episode:
Jose Villa
Ansel Adams
Andrejka Hirshegger
Episode #56: How to Communicate with Your Clients
Episode #15: A Photographer’s Gypsy Life

Links:
Yoast
Instagram: @bycherryphotography
Website: bycherryphotography.com
Blog Post: How To Get Married At The Santa Barbara Courthouse

Episode 81: Helping Boudoir Clients Feel Beautiful – Rachael Schirano

boudoir

Do you find that your clients struggle with comfort and beauty during their boudoir shoots?

In episode 81, Rachael Schirano shares how she makes her clients feel comfortable and beautiful in her boudoir experience from start to finish. Listen as she shares her journey with photography, her passion behind boudoir, and the inviting environment she has set up to ease her clients’ nerves.

The Bokeh podcast is brought to you by Photographer’s Edit: Custom Post-Production for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, add to your playlist on Stitcher, or listen on Overcast.

Rachael’s Aha Moment: In the fall of 2012, she was going through a mentorship that allowed her to explore different types of photography. Her mentor continued to tell her that she should go into wedding photography, which was something she logically thought she didn’t want to do. It wasn’t until her mentor continued to repeat back to her what Rachael was saying that she realized she needed to make the switch to wedding photography. While it wasn’t in her plan, it became her passion. Sometimes what you think you want isn’t what you need.

Technique for Getting Work Done: Rachael recently got rid of her laptop and only uses her desktop for work. This requires her to really concentrate and focus on the task at hand and not get distracted by her surroundings.

The Boudoir Experience:

  • Hair and makeup are included in the experience, because when you’re going into a boudoir session, you want to feel pampered and relaxed. This typically takes about an hour.
  • In preparation of the shoot, Rachael keeps champagne on hand, burns candles, and plays music to create a very boutique experience
  • Rachael suggests that her clients bring a variety of items to wear, but always make sure it is something they feel comfortable in. Comfort is key to shooting boudoir photography. Rachael will go through the bag with them to pick out three outfits based on queues (facial expressions, etc.) they provide will looking through it.
  • The shoots typically last about an hour, but that includes outfit changes and conversations to help the client feel comfortable.

Links
Website: Rachaelschirano.com
Instagram: @rachaelschirano
Facebook: Rachael Schirano Photography

Episode 72: How to Photograph Mitzvah Celebrations – Rachael Spiegel

Mitzvah - Rachael Spiegel

Have you considered narrowing your photography services to a niche market, but unsure how to go about doing so?

In episode 72, photographer Rachael Spiegel shares how she has built a successful career in the niche market of photographing only Bar and Bat Mitzvahs. Listen in as Rachael shares three tips she utilized to educate herself in her practice, gain experience under established professionals, and network with vendors in her specialty.

The Bokeh podcast is brought to you by Photographer’s Edit: Custom Post-Production for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app or add to your playlist on Stitcher.

Rachael’s Aha Moment: When Rachael was studying photojournalism, a photo editor reviewed her portfolio and told her that she didn’t see her passion in the photos she was taking, Rachael immediately knew she was right. She hadn’t found her passion in news photography.

Time Management Tool: Photographer’s Edit handles all of her editing so that she can spend more time with her family.

Benefit of Going to School for Photojournalism: To be in a community that was so supportive was beneficial, especially for an industry that is a solitary profession.

Bar Mitzvah: The celebration of a Jewish boy turning 13 and becoming an adult in the eyes of Judaism and becoming an active member of the religious community.

Bat Mitzvah: The celebration of a Jewish girl turning 12 and becoming an adult in the eyes of Judaism and becoming an active member of the religious community. Bat Mitzvahs are relatively new (around 100 years old, Bar Mitzvahs have been celebrated for around 800 years).

Mitzvah Services: Mitzvahs can be celebrated in a variety of ways, including a synagogue service where the child reads from the Torah, leads the service, or does an alternate service. Many Bar and Bat Mitzvah children are also required to pick a community service project to work on during the year preparing for their Mitzvah.

Mitzvah Celebrations: After the service, many families host a celebration. Depending of the family, it could be in a ballroom with a DJ and dinner or it could be a small gathering.

Horah: Traditional circle dance with everyone on the dance floor and the child is lifted into the air in a chair. In some cases, the family of the child will be lifted in the air on chairs as well.

Challenges in Photographing Mitzvahs: Many synagogues will not allow you to photograph the service, so you have to coordinate an alternate date to shoot formals in the synagogue. You’re also photographing in a sacred place, where certain behavior, such as horsing around and jumping in the air, is disrespectful, so you need to find more subtle ways to create a feeling of relaxation and comfort with the family.

Rewards in Photographing Mitzvahs: In order to truly appreciate a Bar or Bat Mitzvah, you have to understand everything that goes into it, including the preparation of the child for the year leading up to it, learning a new language, reading the Torah, singing, etc. You get to capture the celebration of a child’s hard work and the joy it brings to the family.

3 Steps to Breaking Into Mitzvah Photography:
1. Educate yourself on the essentials of Bar and Bat Mitzvahs
2. Reach out to established Bar and Bat Mitzvah photographers to assist them and experience one first hand.
3. Network with local synagogues, Jewish friends, and Bar and Bat Mitzvah planners.

Links:
Website: rachspiegel.com
Instagram: @mitzvahphoto
Photographers Edit
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Bokeh Podcast #51 – The Road To Becoming A Band Photographer – Anna Lee

Anna Lee Media - Band Photographer

Ever dream of traveling the world, photographing bands, and attending concerts for a living? Sounds like a music lover’s dream job, and it does exist as a band photographer.

In episode 51 of the Bokeh Podcast, Anna Lee of Anna Lee Media discusses what it’s like being a touring band photographer. She gives us a glimpse inside her start in photography, discusses the challenges associated with getting into and being a photographer in the music photography industry, and details the experience of being on the road with a band that becomes family for months at a time!

The Bokeh podcast is brought to you by Photographer’s Edit: Custom Post-Production for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app or add to your playlist on Stitcher.

Show Notes:
annaleemedia.com
#almfancam
Instagram: @annaleemedia
Twitter: @annaleemedia
Facebook: Anna Lee Photography