Episode 157: 5 Steps to Better Album Sales – Rae Barnes

Album Sales - Rae Barnes

Have you struggled to incorporate album sales into your portrait sessions?

In episode 157 of the Bokeh Podcast, Rae Barnes provides ways you can help your client understand the importance of purchasing an album. Listen as she shares her step by step process for photographing, designing, and selling albums with every session.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Time Technique: Don’t multitask, but focus on the work at hand.

Brand Position: Playful portrait photographer for busy parents.

The Lesson: Plan ahead in your business.

The Gear Bag:
Nikon D5 & Nikon D3S
70-200mm
17-35mm
50mm
85mm

Process to Album Sales:
1. At inquiry, let your client know the most popular item to purchase is the album.
2. During the session, shoot for an album with variety and personal touches.
3. Cull images down to 50 total.
4. In-person slideshow of images and review what is best for the album photos. Share the album options with them to show what they can purchase.
5. Design the album in Smart Album, get approval and upload to Red Tree.

Mentioned in this episode:
Gary Vaynerchuk
Chat Books
Smart Album
Red Tree Albums

Links
Website: raebarnes.com
Instagram: instagram.com/raebarnesphoto
Facebook: facebook.com/raebarnesphotography
Margin – Richard Swinsen
Time Management from the Inside Out – Julie Morgenstern

Episode 156: How to Mix Travel with Work – Meghan Harrison

Travel - Meghan Harrison

Have you considered building your business around your love for travel?

In episode 156 of the Bokeh Podcast, Meghan Harrison explains how she and her family are visiting every national park this year while she works as a traveling photographer. Listen as she shares three principals to becoming a successful travel photographer.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Technique for Time: Outsource your editing and wake up earlier than the rest of your family.

Brand Position: Authentic storytelling for the sentimental bride.

The Lesson(s):
Learn who your audience is and love on them.
Create an amazing prep checklist.

The Gear Bag:
50mm for weddings
35mm for her family

Three Principals to Travel Photography:
1. Simplify your life.
2. Make connections and meet new people everywhere you go.
3. Do batch work based on your accessibility.

Mentioned in this episode:
Natalie Norton
The Find Lab

Links:
http://meghanrosephotography.com/
workshops.meghanrosephotography.com
instagram.com/meghanrose_photography

Episode 155: How Learning Fuels Leadership – Morgan Taylor

Learning - Morgan Taylor

Are you prioritizing education in new business strategies and skills?

In episode 155 of the Bokeh Podcast, Morgan Taylor shares how education can develop management and leadership experience. Listen as he provides his favorite resources to expand your knowledge in business and creativity.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Time Technique: Manage your time like you manage your finances. If you spend money you don’t have, you’re going to be in debt. If you spend time you don’t have, you’re going to be in debt.

The Lesson: Don’t let the tough situations get to you. In life, stuff happens. We can choose to dwell on it or we can choose to overcome it.

The Gear Bag: Sony A7R3 & 85mm 1.4 G Master

Top Resources for Learning:
Skillshare
Podcasts
Youtube
Photographers

Two Important Characteristics of a Great Leader:
Humility
Drive

Mentioned in this Episode:
Shaun Austin
Meredith Ryncarz
Rising Tide Society

Links:
themorgantaylor.com
Instagram: @themorgantaylor
Meredith Ryncarz – How to Have Difficult Conversations
The E-Myth Revisited

Episode 154: How to Have Difficult Conversations – Meredith and Jason Ryncarz

Difficult Conversations - Meredith & Jason

Are you afraid of confrontation? As business owners, sometimes we’re faced with difficult conversations.

In episode 154 of the Bokeh Podcast, Meredith and Jason Ryncarz share the importance of understanding how to approach a problem and how to have hard conversations. Listen as they provide steps to resolve conflict and prepare you to calmly handle any situation you face.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Time Technique: Automating your workflow.

The Lesson: Don’t fit into the mold that others are creating for your business, be your own.

The Gear Bag: Nikon D850 and Orthodontic Wax

S: State the facts.
T: Tell your story.
A: Ask questions.
T: Talk Tentatively
E: Encourage Testing

Mentioned in this Episode:
Photography Website: meredithryncarz.com
Consulting Website: therestartspecialist.com
Episode 62: How to Prepare Your Business for 2018 – Meredith Ryncarz
17hats
Calendly
Never Check Email in the Morning: Julie Morgenstern
Planet Fitness
Crucial Conversations by Kerry Patterson
Arbinger Institute