Episode 354: How to Serve Your Clients Amidst Fearful Times – Taylor Ford

fearful times

Are you taking care of your clients during the fearful times surrounding COVID-19?

In episode 354 of the Bokeh Podcast, Taylor Ford joins us to share how she has made it a priority to serve her couples who are dealing with rescheduling or postponing their wedding right now. Listen in as she shares her proactive approach to being a pillar of strength for her couples who are being impacted by COVID-19.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Customer Experience: Education & Expectations – Guide and show your clients what they need while listening to what they want. (2:55)

Brand Position: Timeless, Genuine, & Fun // The way photos should be. (6:44)

Delegation: (15:25)
Photographersedit.com
House Cleaning

Inspiration: Magazines and Traveling and Cooking (18:35)

Book Recommendations: Big Magic – bit.ly/bp-bigmagic (22:22)

bokehbookshelf.com

Taylor’s Reaction to COVID-19: Stay positive for couples without making them nervous. (29:20)

Three Ways to Serve Your Clients
1. Community – Create a facebook group for your couples.
2. Gifting – Send them a Starbucks gift card.
3. Time – Offering your services that don’t cost you out of pocket.

Links
taylorfordphotography.com
instagram.com/taylorfordphoto
Jamie Findlay’s Episode – bit.ly/bp-321

Episode 353: When Business Slows Down – David & Whitney Scott

business slows down

Has your business been impacted by unexpected slower seasons?

In episode 353 of the Bokeh Podcast, David and Whitney Scott join us to open up about their experience in business after the Joplin Tornado Tragedy, along with how the impacts are similar to what they’re experiencing with COVID-19. Listen in as they share steps you can take to still serve your clients and community, even when your business slows down.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Based in: Northwest Arkansas (2:07)

Client Experience: Present yourself as an equal. (5:17)

Brand Position: Fun, generous, and expensive. (10:55)

Technique for Time: Limiting themselves to 1-2 clients per week. (17:33)

Delegating Your Work: Accounting and Projects (24:00)

Book Recommendations: (32:15)
4 Hour Work Week – bit.ly/bp-4hr
A Real Life by Ferenc Máté – bit.ly/bp-areallife

Bokehbookshelf.com

The Joplin Tornado Tragedy (37:38)

The Importance of Giving Back to the Community (46:55)

When Business Slows Down: (51:00)
1. Look for ways to serve the community at large.
2. Be intentional with your plan as a business to make improvements on your business.
3. Work on the relationships with your clients.

Tip: Support small businesses by purchasing gifts for your clients; this also shows your clients that you’re thinking of them during this time.

Links
Whitneyscottphotography.com
instagram.com/whitneyscottphotography
Black River Imaging
3xmsolution.com
facebook.com/3xmsolution
3xm Insiders Facebook Group – facebook.com/groups/121075548461035
Tribe of 5 – tribeof5.com
Amy & Tavis Episode 79 – bit.ly/bp-79

Episode 349: Workflow Wednesday: How to Establish Prices – Nathan, Haylee, Heather, & Rich

establish prices

Are you ready to nail down exactly how you should be charging for your services?

In episode 349 of the Bokeh Podcast, Nathan, Haylee, Heather, and Rich discuss the driving principles you should be considering when establishing your prices. Listen in as they share how they priced themselves when starting out in contrast to how they price themselves now.

The audio from Workflow Wednesday episodes is from our weekly Facebook Live videos. Tune in live on Wednesdays at 2:00PM EST, at facebook.com/photogsedit.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Connect: richsmithphotography.net
@richsmithphoto
@heathersmithrsp
@nathanholritz
@hayleegaffin
photographersedit.com
@photogsedit
bokehpodcast.com
@bokehpodcast

Watch the Facebook Live Video Here:

Episode 343: Pricing Consultation – Hayley Sheppard

pricing

Do you have trouble when it comes to pricing yourself in order to run a successful business?

In episode 343 of the Bokeh Podcast, Hayley Sheppard joins Nathan for a live pricing consultation to discuss the concerns she has when it comes to pricing herself. Listen in as they discuss how financial goals, investing into your business, and upgrading your equipment play a role in your long-term accounting plan and pricing yourself.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Hayley’s Style & Nostalgia (4:00)

Biggest Pricing Challenges/Concerns (10:31)
How to be Prepared for Tax Season
Deductions and Write Offs
Percentages to Save for Tax
Investing in Advertising
Justify Upgrading Equipment
When to Raise Pricing

Find a Great Accountant (16:24)

Get Started with Quickbooks Online (17:39)

How Much to Save for Taxes (21:22)

Hayley’s Current State of Pricing (28:18)

Tip: Don’t put too much emphasis on your experience, education, and equipment. (35:58)

Pricing Yourself: (35:58)
Are you meeting your personal financial goals?
Look at the market and competition.

Advertising and Styled Shoots (37:55)

 

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Upgrading Equipment (50:26)

 

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Links:
goldenheartscollective.com
instagram.com/goldenheartscollective
jasminestar.com