Episode 272: Associate Photographers: How to Move Beyond Yourself – Kesha Lambert

Associate Photographers - Kesha Lambert

Are you looking for ways to grow your photography business without giving up even more of your time?

In episode 272 of the Bokeh Podcast, Kesha Lambert discusses the changes she had to make in her business and life that led her to grow a team of associate photographers. Listen in as she shares how building an associate team enabled her to create more time for herself, expand her reach in the market, and take on more clients in her business. 

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

The Lesson: Be consistent. (10:00)

Book Recommendation: (15:37)
How to Win Friends and Influence People – bit.ly/bp-winfriends
Five Essential People Skills – bit.ly/bp-5peopleskills

The Gear Bag: (20:40)
Cashews & an Ice-Breaker like Glitter or Confetti

Personal Shifts Made for Growth: (34:13)
Investing Time & Energy into Growing the Team

What Building a Team Enabled for Business: (40:50)
1. Growth – The number of clients that couldn’t book due to budgets, availability
2. Time – Photographing less because you have associates that can handle some of the weddings.
3. Reach – With lower price points for associates, you can reach an additional market that otherwise wouldn’t be able to afford your services.

Links
keshalambert.com
instagram.com/keshalambert

Episode 266: How to Build a Big Photography Business – Jodi Ramos

Build a Big Photography Business

Are you looking to build a bigger brand for your business that includes a team of photographers?

In episode 266 of the Bokeh Podcast, Jodi Ramos of Millyard Studios discusses how she created a team of passionate photographers who help each other grow in their business. Listen in as she shares how you can build your team, create a healthy environment for collaboration, and find the right photographers for your brand.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Brand Position: Following along in the journey of our clients’ lives. (5:36)

The Lesson: You can say anything you need to say, as long as you smile. (8:43)

Technique for Time: Map out your schedule for the entire year. (12:28)

Education Recommendations: Learn from other photographers, get a mentor, educate yourself on others’ experiences. (18:51)

The Gear Bag: Gear Ties & Chapstick (12:50)
bit.ly/bp-gearties

Finding the Right Hire: (33:00)
1. Someone you can get along with and enjoy on a personal level.
2. Someone who has an interest in growing in the field and have experience in it.

Principles for Building a Big Business: (36:03)
1. Clarity – Pricing, workflow, and everything in your business is clear.
2. Listen – What is important to your client?
3. Be Kind

Links:
millyardstudios.com
instagram.com/millyardstudios
The E-Myth Revisited – bit.ly/emyth-revisited

Episode 250: Is it Time To Build a Team? – Brett Yacovella

Build a Team - Brett Yacovella

Are you experiencing enough growth in your business to consider hiring additional staff?

In episode 250 of the Bokeh Podcast, Brett Yacovella shares the ins and outs of the hiring process as he reveals five significant paradoxes in the process of growing your team.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Technique for Time: Intentionally use tools that will allow you to create time. (2:31)

Being Present: Stop letting your technology interrupt your connections. (12:57)

Book Recommendations: (17:50)
The Seven Habits of Highly Effective People by Franklin Covey – bit.ly/bp-7habits
Dare to Lead by Brene Brown – bit.ly/bp-daretolead

Advice for Photographers: (19:42)
1. You ought to not just be good in what your profession is.
2. Find your unique niche.

Brand Position: (24:18)
1. We are highly relational.
2. We come as a team.

The Gear Bag: (25:49)
1. Prophoto Lights
2. Yourself

5 Significant Paradoxes to Scaling a Business: (41:01)
1. Revenue Growth Potential with Increase Overhead Expenses (41:28)
2. Ability to Reach More People as Opposed to a Loss of Individual Connection with Your Clientele (49:30)
3. Innovation & Artistry as Opposed to Losing Control of Quality & Style through Delegation (52:24)
4. Managing and Leading People vs. Managing and Leading Clients Individually (58:01)
5. Managing Ourselves vs Leading Others.

Links:
makingthemoment.com
instagram.com/makingthemoment
Friction by Jeff Rosenbloom – bit.ly/bp-friction
Episode 63 with Tomas Flint – bit.ly/bp-63

Episode 182: How to Hire Associate Photographers – Sarah Willey

associate photographers

Are you ready to grow your team with associate photographers, but fear you won’t find the right people for the job?

In episode 182 of the Bokeh Podcast, Sarah Willey joins us to share how she grew her business by hiring associate photographers, plus she gives an inside look at the process she followed to find them. If you’re interested in adding to your team, listen to Sarah’s advice on finding and employing photographers under your brand.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Time Technique: Pomodoro Technique is a time management method developed by Francesco Cirillo in the late 1980s. The technique uses a timer to break down work into intervals, traditionally 25 minutes in length, separated by short breaks.

The Lesson: Be open to feedback and constructive criticism.

The Gear Bag: 70-200mm

Mentioned in this Episode: Annie Leibavits

Tips for Employing Associate Photographers:
1. Find people who’s personality matches yours.
2. Open up the opportunity to your clients when you’re not available.
3. Be consistent in participating in your brand so your client continue to receive the same experience.

Links:
Episode #171: bit.ly/bp-171
tomato-timer.com
Heyfocus.com
Ben Turner SEO Episode #44: bit.ly/bp-44
Calendly.com
Shootq.com
Shootflow.com
Honeybook.com