Episode 318: Leveraging Debt for Your Photography Business – Jill Houser

leveraging debt

Do you ever feel like you’d be more successful  if you had money to invest into your business?

In episode 318 of the Bokeh Podcast, Jill Houser opens up about her experience with accumulating $20k of debt in order to take her photography business to the next level. Listen in as she shares the benefits of taking out a loan, the advice she would give to those considering taking on debt, and how she paid it back in full from profits in her business.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Brand Position: Helping the uncomfortable feel comfortable in front of the camera. (2:13)

Technique for Time:
Understanding expectations in relationships.
Set boundaries on work.

Book Recommendations: (15:55)
Storybrand by Donald Miller – bit.ly/bp-storybrand
Retrain your Anxious Brain – bit.ly/bp-retrainanxious
Untethered Soul by Michael Singer  – bit.ly/bp-untethered

The Gear Bag: Utensils for dinner. (23:24)

Going into Debt for Business (26:57)

Jill’s Experience with the Debt: (29:54)
Opened a Business Credit Card with 0% Interest for 6 months (up to 17.5% after).
Transferred the Balance to an Amex Card with 0% Interest for 15 months.

Jill’s Accumulated Debt: $20k for Gear (31:43)

Gear Jill Bought: (32:03)
Photobooth
Lenses
Backup Camera
Computer

The Impact of Debt on Jill’s Business: (33:20)
She quit the restaurant industry.
Image quality improved.
Allowed her to go from entry level to pro.

Paying off $20k in Debt: Live frugally and look at every dollar coming in as a payment towards the debt. (35:13)

Advice for Photographers: (36:38)
It takes money to make money.
Have a plan to paying off money that you can’t pay off right away.
For big purchases, test them out first.

Links:
jillhouser.com
instagram.com/jillhouserphotography

Episode 317: Sexual Healing Through Boudoir Photography – LeZandra Persinger

boudoir

Have you found a way to serve your boudoir clients in a way that goes beyond the camera?

In episode 317 of the Bokeh Podcast, LeZandra Persinger shares how she enables sexual healing during her boudoir sessions, and provides support beyond photography on her journey to becoming a sex therapist.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Brand Position: Empowering women to own their sexuality.

Knowing Who You Are (7:56)

Technique for Time: Create a firm schedule. (11:37)

Content Recommendations: Tim Ferris – tim.blog (17:53)

The Gear Bag: Yoga Mat and Yoga Blocks

The Topic of Sex (26:02)

Sexual Healing Through Boudoir Photography: (33:16)
1. The photographer is a guide in the shoot and in the healing.
2. Discuss with clients their potential triggers, along with what they want to express and feel.

Sessions with LeZandra: (37:23)
1. Initial inquiry ensures the session type and price is what they’re looking for.
2. In-person consultations to discuss expectations, followed with email series to prep them for the session.
3. At the session, they’ll sit in hair and makeup while chatting.
4. They’ll look over wardrobe choices.
5. After the stylists leave, they get into a deeper conversation about why they’re having the session done.
6. Then they get started with shooting while playing music. (Bonus: Clients can bring their own alcohol, but they have a 2 drink max.)

Links:
lezandraphotography.com
instagram.com/lezandraphoto

Episode 316: Workflow Wednesday: How to Simplify Your Video Marketing, Pt 3 – Nathan, Haylee, Heather, & Rich

Video Editing

Does the thought of learning a new editing program keep you from adding video to your marketing efforts?

In episode 316 of the Bokeh Podcast, Nathan and Haylee demo a brief introduction to their preferred video editing softwares. Listen in as they walk Heather and Rich through Adobe Premier Pro CC and Final Cut Pro.

The audio from Workflow Wednesday episodes is from our weekly Facebook Live videos. Tune in live on Wednesdays at 2:00PM EST, at facebook.com/photogsedit.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Connect:
richsmithphotography.net
@richsmithphoto
@heathersmithrsp
@nathanholritz
@hayleegaffin
photographersedit.com
@photogsedit
bokehpodcast.com
@bokehpodcast

Watch the Facebook Live Video Here:

Haylee’s Ad from this Demo:

Nathan’s Ad from this Demo:

 

Episode 315: How to Plan an Elopement for Your Clients – Maddie Mae

Elopement

Are you ready to take your elopements to the next level for your couples by planning a unique experience that will leave their day stress-free?

In episode 315 of the Bokeh Podcast, Maddie Mae describes how her team utilizes their experience to guide clients while planning their elopements. Listen in as she shares how you can get started in creating amazing elopement experiences for your couples.

The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Wedding and Portrait Photographer. You can also subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.

Specializing in Elopements (4:48)

Brand Position: Elopement photographers and guides to your wildly different wedding experience that is completely yours. (13:40)

Advice for Photographers: Use your creativity as an asset, not just with your work, but in your business and marketing. (24:07)

Time Technique: Don’t be afraid to ask for help and create a team. (30:24)

Book Recommendation: (38:13)
Blue Ocean Strategy – bit.ly/bp-blueoceanstrategy
Building a Storybrand by Donald Miller – bit.ly/bp-storybrand
Start With Why by Simon Sinek – bit.ly/bp-startwithwhy
Scary Close by Donald Miller – bit.ly/bp-scaryclose

The Gear Bag: (42:46)
Nude Leggings – bit.ly/bp-fleeceleggings

The State of the Industry | Elopement Photography (46:45)
No industry standards.

Getting Started in Elopement Photography:
Niche Down – There are so many types of elopements.
Build your portfolio on your own travels
Second shoot lots of weddings.
Travel with your gear.
Create valuable content.

Why Maddie Added Guiding to Her Services: (1:00:34)
It allowed her to create a better experience for her clients.

Maddie’s Favorite Question to Ask Her Couples: (1:09:26)
Why did you decide to elope?

Links:
adventureinstead.com
instagram.com/adventureinstead
adventureinsteadacademy.com
Lateral Thinking by Edward Bono – bit.ly/bp-lateralthinking